The Emirates Palace has posted full occupancy thank to the Easter whose celebrations will start on the last week of March, Director of Sales and Marketing at Emirates Palace Hotel, Janet Abrahams, has affirmed.
''We have received early reservations for celebrations of the Christmas and new year.This promises a vibrant tourism season this year,'' she added.
She said the Emirates Palace has achieved a growth of 50 per cent in the luxury tourism buoyed by full booking of all its deluxe and royal suites throughout the year.
''We expect occupancy rate to rise to over 20 per cent up to the end of the year, she indicated.
She disclosed that the Hotel has concluded important agreements with leading travel and tourism agencies in Switzerland, Belgium, Germany and Britain.
Palace officials, she added, had conducted over 80 business-to-business meetings with travel and tourism operators from different parts of the world during the Hotel's participation of the International Travel Bourse (ITB) which held recently in Berlin, Germany.
''We will sign contracts with the new partners in the four European countries to send groups of holidaymakers to stay in the Emirates Palace as of next tourism season,'' she explained.
She expected occupancy rates to hit record heights in 2009 driven by the prominent position the Hotel occupies in the world luxury travel industry and by the massive marketing and promotional campaigns conducted over the past period.
''Emirates Palace is focusing on attracting elite groups of tourists to maintain its leading ranking as the key holiday and tourism destination in the emirate of Abu Dhabi,'' she continued.
She noted that the strings of major cultural and artistic events hosted by the Emirates Palace in the few past months had evoked exceptional, overwhelming interest and response among major world travel and tourism agencies which expressed sincere desire to enter into tourism partnership with the Emirates Palace.
She commended the vital role the Abu Dhabi Tourism Authority and Etihad Airways play in selling and boosting tourism industry in the emirate of Abu Dhabi.
As for the Emirates Palace presence in the ITB, Mrs Abrahams commented :''The high profile participation of the emirate of Abu Dhabi and the Emirates Palace at the ITB has provided an excellent opportunity to network and interact with leaders of tourism industry in the world's largest travel and tourism trade show.
''The Emirates Palace will hold a bigger share on the European travel market under the constructive cooperation with tour operators in Germany, Switzerland and Britain tour agencies operating in German-speaking countries. These operators specialize in and promote elite and luxury tourism which the Emirates Palace boosts of being among the best world providers of it .
''The appreciating Euro will provide another factor of attracting European holidaymakers to Abu Dhabi. Europe especially the British and German markets top the tourist markets of the Emirates Palace,'' Abrahams said.
On occupancy rates last year, Abrahams explained that the Emirates Palace posted the highest occupancy rate in 2007 with a growth of 19 per cent over 2006. Leisure guests were double compared with 2006, reflecting the ever-growing importance of the Emirates Palace and its prominent standing worldwide.
She expected the Kempinski-managed Emirates Palace to continue drawing increasing attention from travel and tourism operators and media representatives given its strength as a global premium tourism landmark, providing world class hospitality services. (WAM)
''We have received early reservations for celebrations of the Christmas and new year.This promises a vibrant tourism season this year,'' she added.
She said the Emirates Palace has achieved a growth of 50 per cent in the luxury tourism buoyed by full booking of all its deluxe and royal suites throughout the year.
''We expect occupancy rate to rise to over 20 per cent up to the end of the year, she indicated.
She disclosed that the Hotel has concluded important agreements with leading travel and tourism agencies in Switzerland, Belgium, Germany and Britain.
Palace officials, she added, had conducted over 80 business-to-business meetings with travel and tourism operators from different parts of the world during the Hotel's participation of the International Travel Bourse (ITB) which held recently in Berlin, Germany.
''We will sign contracts with the new partners in the four European countries to send groups of holidaymakers to stay in the Emirates Palace as of next tourism season,'' she explained.
She expected occupancy rates to hit record heights in 2009 driven by the prominent position the Hotel occupies in the world luxury travel industry and by the massive marketing and promotional campaigns conducted over the past period.
''Emirates Palace is focusing on attracting elite groups of tourists to maintain its leading ranking as the key holiday and tourism destination in the emirate of Abu Dhabi,'' she continued.
She noted that the strings of major cultural and artistic events hosted by the Emirates Palace in the few past months had evoked exceptional, overwhelming interest and response among major world travel and tourism agencies which expressed sincere desire to enter into tourism partnership with the Emirates Palace.
She commended the vital role the Abu Dhabi Tourism Authority and Etihad Airways play in selling and boosting tourism industry in the emirate of Abu Dhabi.
As for the Emirates Palace presence in the ITB, Mrs Abrahams commented :''The high profile participation of the emirate of Abu Dhabi and the Emirates Palace at the ITB has provided an excellent opportunity to network and interact with leaders of tourism industry in the world's largest travel and tourism trade show.
''The Emirates Palace will hold a bigger share on the European travel market under the constructive cooperation with tour operators in Germany, Switzerland and Britain tour agencies operating in German-speaking countries. These operators specialize in and promote elite and luxury tourism which the Emirates Palace boosts of being among the best world providers of it .
''The appreciating Euro will provide another factor of attracting European holidaymakers to Abu Dhabi. Europe especially the British and German markets top the tourist markets of the Emirates Palace,'' Abrahams said.
On occupancy rates last year, Abrahams explained that the Emirates Palace posted the highest occupancy rate in 2007 with a growth of 19 per cent over 2006. Leisure guests were double compared with 2006, reflecting the ever-growing importance of the Emirates Palace and its prominent standing worldwide.
She expected the Kempinski-managed Emirates Palace to continue drawing increasing attention from travel and tourism operators and media representatives given its strength as a global premium tourism landmark, providing world class hospitality services. (WAM)
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